Itel Mobility
Blantyre & Mzuzu
Marketing Specialist
Job Description
- Conduct market research to identify customer trends, competitor offerings and demographic data.
- Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies.
- Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
- Investigate the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics.
- Create innovative marketing campaigns depending on robust data and present the recommendations to management.
- Establish and maintain relationships with new and existing clients through networking and prospecting.
- Create goals and objectives in order to approach customers through appropriate marketing channels.
- Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
Qualifications
• Excellent analytical skills
• Good communication and interpersonal skills
• Attention to detail for precise analysis of data
• Critical thinking and problem-solving skills
• Ability to work under pressure and motivation to succeed in a competitive environment
• Ability to work with teams and collaborate
• Excellent leadership and managerial skills
• Time management and multitasking skills with the ability to prioritize tasks
• Diploma in Marketing or Business Marketing
To apply for this role, please submit your CV and credentials to harriet.mwansa@transsion.com not later than 29th March, 2023.